UF Print Ads: The Chronicle of Higher Education & Florida Trend
Marketing ∙ Print Collateral∙ Branding
Working as part of UF’s Strategic Communications and Marketing (SCM) team, I’ve had the opportunity to design several print ads for our marketing campaigns. These ads are published in publications such as The Chronicle of Higher Education and Florida Trend, serving as visual introductions to the university’s most recent achievements — from notable rankings to pioneering advancements in AI education and its applications in agriculture. Throughout the design process, I ensured alignment with both the university's Momentum Brand Platform and AI Brand Platform style guides, tailored appropriately to the audience and content. These ads were a collaborative effort across our team, ensuring a compelling narrative while encouraging the audience to explore the university's initiatives.
2023-2024. Created for the University of Florida. Made with the Adobe Creative Suite.
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